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About HAL

HAL149 began as a personal project rooted in my core professional activities over the past several years: strategy, engineering, and data. Initially focused on analyzing the impact of artificial intelligence on business, it has evolved—through the development of proprietary technology and real-world client projects—into a fully established professional initiative. HAL149 follows a strictly realistic and practical approach, grounded in over 30 years of experience working with companies of all sizes and industries as a consultant, engineer, and occasional entrepreneur. While it's about technology, it's also about philosophy—because of the profound changes we're witnessing. Above all, HAL149 is about doing the work: discussing, building, and deploying AI-based solutions to real problems, helping businesses grow through automation, smarter operations, and targeted applications in marketing and sales.