When you work in technology you are always bombarded by two things: bad advice, and magical thinking.

๐Ÿ“Œ Bad advice from professionals who recommend “content marketing” for everything and everyone.
๐Ÿ“Œ Magical thinking from other consultants, from investors, and from the industry in general.

A bubble in which everything is fantastic, you get rich in a garage and nobody fails; he just pivots.